4 Ways to Download WordPress Media Library

Why do you need to download WordPress media library?

Well, there are many scenarios in which downloading all WordPress media files become required.

It could be when you create a brand new website and you want to keep those valuable files in place. Or you simply want to create a backup for media files during WordPress migration. You can also regularly export a full media library archive in case you’re about to install a new plugin or update WordPress core and you don’t want strange conflicts.

Download WordPress media library helps keep your media files safe when testing new updates or staging new developments.

While it is possible to go through each image, download it one by one, and then sort them out, you would not want to choose that manual work. This article is going to show you 4 straightforward ways to download the entire library of your WordPress media files.

With a few clicks and a full copy of your WordPress media library will be ready in your computer or cloud storage services with minimum effort.

Now let’s hop on the first method.

1. Download FileBird media folders

FileBird is a media library organizer plugin that has frequent new features from time to time. And Download media folder is one of them!

FileBird media folders for WordPress

This plugin is super useful for media-heavy websites like cuisine blogs, fashion showcases, and photographers/designers portfolios.

FileBird comes with a user-friendly interface that allows you to drag and drop to organize all media files. After you categorize them the way you want, you can easily use the right-click to access its smart context menu.

From the menu dropdown, click Download to download the entire selected folder.

Export or download a WP media folder easily

This action will save your media folder in a ZIP file, keeping the same folder structure of the main folders and nested folders. With this method, you can scientifically keep the media data backup in the organized order — thus very easy to check back and sort them out.

Pros:

The exported ZIP file contains only the original files. By excluding the WordPress auto-generated image sizes, you will have neat and clear media folders to save in hard disk or cloud services.

Cons:

This is a paid option, meaning you will have to pay for the FileBird Premium version to get this feature enabled.

Learn more about Compare FileBird Free and Pro.

Now let’s head over to the free download/export options.

2. Use Filester File Manager Pro plugin

Filester is actually a handy yet versatile file manager for all of your WordPress server files. The free version already offers all the professional features you need to manage WP configuration.

In this section, I’m going to show you only a tiny built-in feature to help you see how it works in exporting WordPress media library.

To start off, you need to go to your WordPress admin dashboard and install Filester – File Manager Pro.

This can be done easily by running a search of FilesterActivate the plugin.

Filester file manager pro for WordPress

 

After activated, Filester plugin creates a new menu item File Manager on the left sidebar. And you can click on it to view all the files that compose your current WordPress website.

Filester file manager pro user interface

This user-friendly interface allows you to browse files and folders at ease like on your computer. I would expect it’ll be extremely simple for you to find the folder for all WordPress media files. By clicking on the folder wp-content > uploads, you’ll locate all your media files arranged in folders by year and month.

By now you can just right-click the folder you want to download and choose Download to get them automatically downloaded to your computer in a ZIP file.

download wordpress media library using filester

Quick note:

In case you have many other addons and page builders installed in your WordPress, you’ll see their own folders nested under wp-content/uploads/, too.

For instance: elementor folder & css folder in the screenshot below.

filester file manager folders

You can just ignore them and only choose the folder you want to keep an extra copy.

Pros:

This download process right from WordPress file manager is conducted very fast and smoothly.

It maps the whole year- and month-based folder structure so that you can import to the new site correctly.

Cons:

If you haven’t set up user role permissions in File Manager, other users might interfere in your settings.

That said, for those who are more of a techie, refer to the second method below.

3. Use FTP Client

Your next option is to use the FTP (file transfer protocol), which requires you to download an FTP client and install it to your computer. FTP is basically a method of transferring files between a client (your computer) and a server (your WordPress website).

FTP is, of course, an excellent solution for WordPress management.

Caution: However, if you’re just taking the first steps in creating a blog on WordPress, it’ll be quite frustrating with this file transfer software’s user interface. When you accidentally move or make changes to a file or folder, it can easily break your website.

Now that when you feel confident to run FTP client, connect to Site Manager and navigate to your WordPress contents via the path /public-html/wp-content/uploads/.

Every time you upload images and videos to WordPress media library, they will be stored in year- and month-based folders. This system follows a chronological order which means the files uploaded in the year 2020 will be stored in the folder 2020, and so on and so forth for the subfolder of months.

You can do almost the same as the operations of Filester, let’s find the folder you want to keep and right-click to download them.

download-wordpress-media-library-using-ftp

Pros:

You don’t have to install a new plugin just for the export.

Cons:

Can be hard for WordPress starters.

4. Use Export Media Library Plugin

If you have an excellent collection to be backed up on your system or simply because you need the media files for immediate distribution, using a dedicated plugin for this task is very much recommended. With this WordPress media library export plugin, you can utilize it as a one-off and then uninstall it once all media files are safely stored.

This is an easier way to download the entire media library for non-techies, like me. Just download the free Export Media Library plugin and you’ll be able to download a zip file of your entire library!

Upon activation, you can find the Export settings right under Media menu. Simply choose the folder structure (a single folder for all files OR nested folders) and compression mode for all media.

export media library

Pros:

Simple and easy to use.

Cons:

You have to install a new plugin with the sole purpose of downloading the WP media library.

Note that, depending upon your media library capacity, downloading media uploads could take too long and lead to a timeout. You may need to discuss how to best utilize this plugin with your hosting provider.

WordPress media library seems unresponsive? Check out to learn how to fix WordPress media library not loading.

Conclusion on downloading WordPress media library

Once you have correctly downloaded your WordPress media library, you will have a full backup of WP documents and media files. Bear in mind that WordPress generates many different sizes of one image, so the media library you get has more files than original files.

Therefore, using FileBird folder download (premium feature) comes in handy when you need to sort out all pictures and videos for your next projects later on.

If you would love to organize your WordPress media files better with folders, just install FileBird for free.

Did I mention that Filester has many other powerful features? Something you can do with the help of Filester includes drag and drop to move files, right-click to smart context menu, restrict access for user type, advanced settings for different user roles, etc.

 

 

 

How to troubleshoot WordPress media library not loading

WordPress media library is responsible for storing the site’s multimedia files: images, videos, audio files, and documents. Many a time, you might encounter the issue in which WordPress media library is not loading/showing thumbnails. So you have to follow this 6-step tutorial to fix this error. Otherwise, you can’t upload files, and users may face difficulties when visiting your site.

wordpress media library not loading not showing

We want you to never have to deal with such an error. However, bookmark this post to help you fix this issue if it arises. Here is a complete guide showing you how to troubleshoot WordPress Media Library not loading error step by step. Each step is thoroughly described, so even less-trained users will be able to follow the instructions.

IMPORTANT: In the best-case scenario, plugin incompatibility may generate an error, and fixing the issue takes around five minutes. In the worst-case scenario, the issue is with file permissions, and you’ll have to change the sites’ files. Before taking action, we strongly recommend performing a complete site backup. No matter what you do, a site backup gives you that needed peace of mind when fixing a site.

Now hop on how to fix the issue in which WordPress images are not showing.

1. Check Plugin Incompatibility

Even if you use premium plugins or ones from the WordPress repository, they might not be perfect and could conflict with each other. Some incompatibilities don’t have a visible impact on your site, but some result in major problems, like making it impossible to upload images or videos. Here is what you have to do to find the culprit:

1. Go to your WordPress admin dashboard and click on Plugins. You’ll see a list of plugins. Select all of them and choose Deactivate from the Bulk Action drop-down menu.
plugin check

2. Clear the cache memory if you have installed a caching or performance plugin.

3. Visit the Media Library and check if it works. Even if you see the thumbnails properly, upload a new image to make sure it works.

4. If the Media Library works, then a plugin was causing the issue. Reactivate each plugin one at a time and check the Media Library after each reactivation. If you see the Library’s thumbnails and uploading works fine, then the plugin is okay. Repeat the process until you find the guilty plugin. It’s boring, but it’s the only way to find the culprit.

5. If the problem persists after deactivating all the plugins, then there is no plugin incompatibility. Reactivate them and go to the next potential source of the problems: the theme.

Hints:

  • According to Murphy’s law, the last plugin you re-installed generated the issue. To save time and break this law, we suggest starting with the plugin you most recently installed or updated before the Media Library stopped working. Most likely, that’s the one that generated the issue.
  • Contact the team that developed the plugin responsible for your issue. Explain the problem and work with them to update the plugin. It won’t help your site get more visitors, but it’s always nice to help the WordPress community.

2. Check Theme Incompatibility

Install and activate a new theme – let’s say a default one, such as Twenty-Twenty. Check the Media Library, and if it works, then the problem is your theme. In this instance, contact the theme developer and describe your issue.

There is a good plugin called Health Check to help you troubleshoot plugin- or theme-related issues. It allows you to toggle your plugins on/off and switch between themes.

Good news: Using Health Check plugin won’t affect normal visitors to your site.

3. Update WordPress Core

You have to update the WordPress core from time to time. While the team behind WordPress works hard to make it faster, more secure, and more versatile, errors do happen. Don’t worry, many of these errors are fixed so fast that you won’t even notice them. Still, your version of WordPress may produce such an error, and there is a slight chance that the WordPress core is guilty of the Media Library malfunction.

The deficient WordPress update is the most probable cause of the Media Library not loading issue. A poor internet connection or a server misconfiguration may result in an incomplete update of your site’s WordPress core. All you have to do is to make sure that the update works fine. Head to your WordPress admin dashboard, click on Home > Update > Re-install now to re-install the WordPress core.

update wordpress core
4. File Permissions

The next suspect could be invalid file permission if there is no problem with your plugins, theme, or WordPress core. Here is what you have to do:
1. Open your FTP client of choice (Filezilla, Cyberduck, FreeFTP) and connect to your site host.
2. Access your site’s files and go to the wp-content/ folder. Identify the upload/ folder.

file manager file permission

3. Select File Permissions and change them to 755, unless there is a different numeric value. Check the Recurse into subdirectories box and choose Apply to directories only.

file permission for wordpress media library

4. Pay Attention! Go back to the upload/ folder and select File Permissions once again. This time, change the numeric value to 644, check the Recurse into subdirectories box, and choose Apply to files only.

file permission fix wp media library

5. Go to the Media Library and check if it works. If it still doesn’t work, apply this algorithm again but choose 777 instead of 755. Verify the Media Library, but bear in mind that 777 presents a serious security issue for your site.

In theory, you have done everything possible to fix this problem. Contact your hosting provider if the problem persists; it might be a server malfunction or an issue out of your control.

Types of File Permissions

You can change file permissions without having a clear idea of what they are. However, it helps if you have a basic understanding of file permissions.

File permissions determine what actions a user can perform on a file: read, write, or execute. Consider the following rules:

  • Read (4): Allowed to read files
  • Write (2): Allowed to write or modify files
  • Execute (1): Read, write, delete, modify, or direct files

file permission explanation

Each digit of the numeric values from above has a particular meaning. The first digit says what actions a user can perform (read, write, or execute), the second says what a group can perform, and the last says what a site visitor can perform. You calculate the value of each digit of a permission’s numeric value by adding the value for each type of action.

For example, 755 means that the users read, write, and execute (4 + 2 + 1 = 7), the group members can read and execute (4 + 1 = 5), and the site visitors can read and execute (4 + 1 = 5). Check out this resource for more information about file permissions.

5. Image Hotlinking

Hotlinking refers to instances when a website links to images hosted on an external hosting platform. The fair method is to link to the image, credit the artist, and store the image on your site’s server—that is, of course, if the image owner allows it.

While copyright infringement is beyond the scope of this article, image hotlinking is a way to poorly display images and reduce the site’s performance. The site using hotlinked images doesn’t consume its own bandwidth; instead, it uses the original host’s bandwidth. Fortunately, most hosting providers offer hotlinking protection. Many security plugins also package this feature.
However, there are cases where webmasters prefer hotlinking—for instance, people who run multiple sites. No matter the reason, they use a single site to store images.

The hotlinked images won’t work if you don’t set up the proper configuration from cPanel (or a similar account) or the .htaccess file. Check out these steps to disable hotlinking while whitelisting particular websites.

Disable Image Hotlinking from cPanel

Go to cPanel (or a similar account) and search for Hotlinking Protection in the Security area. It depends on your site’s host, but Hotlinking Protection usually falls under the Security area.

disable image hotlinking in cPanel

Click on it to enable hotlink protection. You also list the URLs you want to allow access. You can also block access to particular types of file extensions. Include here the image extensions used on your website, such as .jpeg, .jpg, .bmp,.gif, and .png.

image hotlinking protection

IMPORTANT: Pay attention when you create your list of URLs with access to your site. Include the www, non-www, http, and https versions to avoid any potential errors.

Disable Image Hotlinking from .htaccess

Access your site’s files using an FTP client or through the File Manager on cPanel. Go to the site’s root directory and look for the .htaccess file.

htaccess file hotlinking

IMPORTANT: The files starting with a dot are hidden by default. Check the FTP client’s or File Manager’s settings and change them to allow you to view the hidden files. That’s why you won’t see .htaccess file directly when you open up the root directory.

Edit the site’s .htaccess file and paste the following snippet of code:

RewriteCond %{HTTP_REFERER} !^$
RewriteCond %{HTTP_REFERER} !^http(s)?://(www\.)?yourwebsite.com [NC]
RewriteCond %{HTTP_REFERER} !^http(s)?://(www\.)?yourwebsite1.com [NC]
RewriteCond %{HTTP_REFERER} !^http(s)?://(www\.)?yourwebsite2.com [NC]
RewriteRule \.(jpg|jpeg|png|gif)$ - [F]

Replace “yourwebsite” with the name of your site and “yourwebsite1” and “yourwebsite2” with the name of the sites you will allow to hotlink. Delete the lines of code for “yourwebsite1” and “yourwebsite2,” and you will block the sites from hotlinking your site’s images.

6. Use WordPress Media Library Folders

FileBird – WordPress Media Library Folders was born to help you manage thousands of files in WordPress media library quickly and easily.

This will help you save a ton of time trying to solve WordPress media library not loading issue. The hierarchical view of your folders will help you quickly find specific folders in just a blink of an eye. And FileBird loads one folder at a time, so the risk of media library inability of loading will be reduced.

SEE HOW FILEBIRD TROUBLESHOOTS YOUR WORDPRESS MEDIA LIBRARY NOT LOADING

Once you install the plugin, you will be able to organize thousands of your images and other media files into folders/ categories, drag and drop to upload/move files into folders and drag and drop to rearrange folders.

You have the toolbar on the left which allows you control all of your folders/ files. You can create, rearrange, rename or delete folders.


Right-click your mouse to quickly create, rename or delete folders like what you do on your computer.

Give FileBird a try and WordPress media library not loading issue will not exist anymore.

Over to You

Fixing WordPress errors isn’t the most fun activity, but you should be prepared for the worst-case scenario. Don’t panic if your site’s Medial Library doesn’t work; check this article instead and carefully apply the suggestions.

Have you ever experienced the Media library not loading error? How did you resolve it? Please leave a message in the chatbox below and share your experience!😘

5 Best Ways to Optimize WooCommerce for High Conversion Rate

It’s easy to focus on product development, email marketing, and social media campaigns. These are crucial factors for any WooCommerce vendor. With that being said, putting too much emphasis on these elements can pull resources away from your online store itself.

A well-optimized WooCommerce store will load more quickly, appear higher in Google search results, offer a quicker checkout process, support more payment methods, and offer a variety of other benefits. Furthermore, you don’t need to break the bank to improve your WooCommerce store.

In this article, we’ll cover some of the most effective ways to update your WooCommerce site and provide a better experience for your audience. With a few simple adjustments, you’ll be able to make your site significantly more efficient and turn more first-time visitors into loyal customers.

Optimize your plugins

Various extensions enrich the native WooCommerce toolkit in a wide range of innovative ways, giving vendors the tools they need to develop more responsive online stores. While plugins are undeniably a key aspect of WooCommerce optimization, they can also slow down your site and lead to other issues that may have a negative impact on conversions.

optimize website using WooCommerce plugins

It’s especially important to be careful about installing frameworks, plugins, themes, and other extensions that don’t have a reliable reputation. Similarly, outdated extensions can introduce vulnerabilities that will make your site significantly less secure.

Rather than installing every extension that you think could help you improve your site, it’s critical to take some time to thoroughly research each option. You can often achieve the same result without downloading a new plugin, and simply adding more tools doesn’t always lead to a better site.

On the other hand, effective plugin management is about more than just minimizing extensions. A well-optimized extension that meets WordPress standards should have little to no effect on your site’s performance. If you ever notice any glitches or other issues on your online store, you should start by checking your list of plugins.

Get better hosting

No matter how much you do to improve other areas of your WooCommerce store, using the wrong hosting provider will undo those efforts and prevent you from fully optimizing your site. Vendors often use cheap hosting providers in order to save money, but the reality is that this can backfire by cutting into your sales and getting in the way of otherwise organic growth.

Use WooCommerce-optimized hosting

Reliable hosting is particularly relevant when your site receives a sudden bump in traffic. For example, you might get more visitors over the holidays or right after a new product launch. It’s vital to leverage these opportunities in order to build your audience and move new leads through the customer journey. Unfortunately, a budget hosting provider may not be able to meet the spike in demand.

While high-quality hosting can be more expensive, it’s often one of the best investments you can make in your WooCommerce shop. Hosting should never be the limiting factor when it comes to your online store, and reliable performance is well worth the additional cost.

Leverage a content delivery network

Physical distance is another performance obstacle that isn’t easy to overcome on your own. Content delivery networks offer a low-cost solution that can help you offer faster loading times to users around the globe, regardless of the physical location of your hosting provider’s servers.

Content delivery network improves WooCommerce site

With a content delivery network, elements from your site will be shared across servers distributed across a wide range of locations. When a user visits your site, they’ll automatically receive your content from the server that offers the best connection in their region. That optimization is the main reason why content delivery network utilization is expected to grow by a factor of five from just 2017 to 2022.

Clean up your database

Your WordPress database is constantly growing, and like your extensions, it can start to hurt your loading times if you let it go unchecked for too long. The database includes everything from product information to order histories and user account data. Those will only get larger unless you make an effort to curb its growth.

Cleanup your database in WP

Fortunately, database optimization is more approachable than ever. Manually optimizing your WordPress database is a tedious, time-consuming process that demands precision. Removing the wrong items could lead to even more unexpected problems. Database optimization plugins automate this process, reducing risk and allowing you to declutter your database in a fraction of the time.

WP Optimize, WP Sweep, and WP Rocket are just a few of the top plugins for database cleanup and other types of optimization. Don’t forget to save your entire database before starting the optimization process. It’s crucial to have a WordPress backup ready in case you accidentally delete any important files.

Use lazy loading

Short load times are fundamental to a successful WooCommerce store, and there’s no reason to waste time loading elements that aren’t immediately visible.

Lazy loading takes advantage of this by prioritizing elements at the top of a given page. The first impression is loaded as soon as the visitor accesses the page, while elements that are lower down will only load when the user scrolls down to them.

Optimize WordPress with lazy loading

Lazy loading will help you send fewer HTTP requests during each visit and make the initial loading time as short as possible. Lazy Load from WP Rocket is an easy way to get started with lazy loading. The Lazy Load script is under 10 KB, so it will have little to no negative effects on your site’s performance. It’s also entirely free to use, so it’s hard to find a downside to setting up lazy loading on your WooCommerce store.

Over to You

Optimizing your WooCommerce store won’t generate any sales on its own. Yet it will help you improve site speed and avoid losing orders due to long loading times and other technical issues. These are just a few of the most reliable ways to upgrade your existing site and convert more visitors into customers.

20+ Tips To Optimize Your WordPress Lead Capture Forms

Underestimating the influence of lead capture forms can result in lower conversion rates.

Although a form seems like a non-issue, it is crucial when it comes to turning visitors into customers. That being said, applying optimization techniques to your WordPress lead capture form can also optimize your conversions.

Here are some tips on how to optimize your WordPress lead capture forms:

  • Place your form at the top of the page;
  • Distract with a purpose;
  • Align a copy;
  • Ensure strong call to action;
  • Keep the form short;
  • Consider the number of fields;
  • Stop asking too many questions;
  • Mark the required fields;
  • Be transparent;
  • Have a clear message;
  • Make the form mobile-friendly;
  • Do thank;
  • Ensure privacy;
  • Split test;
  • Aim for design quality;
  • Add a personal touch;
  • Make your form interactive;
  • Insert visuals;
  • Offer something in exchange;
  • Create popup forms;
  • Use captchas to block spam;
  • Include social proof;
  • Create a multistep process.

Place Your Form At The Top

According to the research, people spend 74% of the viewing time above the fold. When a page first loads, this refers to the part of your site that visitors can see without scrolling. Therefore any crucial action you want your audience to take should be placed right there (your WordPress lead generation form included).

Distract With A Purpose

Another good practice is to embed a form in the middle of the article so you double benefit: readers have a chance to get themselves familiar with your content and you still collect data without irritation.

Align The Copy

One of the key components of effective lead generation form is an alignment with the rest of the content, like keeping design and language (also the use of keywords) consistent. In that case, your form will achieve a greater impact on visitors with a persuasive message that creates a sense of moving forward (without interrupting the flow).

When in synergy, relevant call-to-action, body text, and a headline are aligned not only with your audience’s expectations but also with best search engine optimization (SEO) practices.

Ensure Strong (And Persuasive) CTA’s text

If your form is the cornerstone of the lead generation process, your CTA (call to action) is the cornerstone of your form. Your CTA should instruct people on how to complete an action you want them to take. Think of a CTA as a specific campaign with a single purpose.

A tip here: the text of your button should tell what will happen next once a visitor clicks. A small (yet creative) tweak in the copy can massively impact the click-through rate.

Keep It Short

Don’t indulge in long forms to achieve the primary goal of the form. You want your form to convert, that is why so crucial is to keep it short, engaging, and concise. The less you ask, the more likely visitors give away their personal information.

Put it simply, you need to ‘kill your darlings’ – eliminate any unnecessary fields (like an alternative phone number, etc.).

Consider The Number Of Fields

The number of fields included in your form depends on multiple things. You need to define at what stage of your sales funnel you are going to reach out to your potential leads and what is the main goal of the particular form as a part of your conversion rate optimization efforts.

After that, the remaining is to consider what personal data is absolutely necessary to ask.

But still, the shorter the form, the more likely visitors won’t resist it.

Stop Asking Too Many Questions

Long forms irritate because they create a feeling that a brand is asking for too much. When time and attention are the most valuable resources, you should keep people engaged throughout the process of filling the form.

Mark The Required Fields

Optional fields will make it easy to leave data even for those who are not very motivated while you will still collect the desired information. If you have both required and optional fields, you can either mark required fields with an asterisk or name optional ones right inside the field.

Be Transparent

If your form still requires to be a long one, introduce transparency into it. Show your potential leads how much time they need to invest in and display a progress bar to stimulate the process.

People are more likely to give up the task if they haven’t made any progress there.

Have A Clear Message

Clear communication doesn’t end with a straightforward copy and a strong what-will-happen next call to action. It also requires to align the form and the rest of the landing page and display users’ mistakes when misentering information or skipping fields.

To get more clicks and stimulate the right decision, your form should be simple and easy to understand.

Make The Form Mobile-Friendly

According to the recent data, half of all people who have access to the Internet use mobile devices to view websites. That’s why creating a site (and a form) optimized for mobiles is the rule of thumb, so you convert mobile users as well. To achieve these two aims at once, go for a website builder that ensures built-in auto responsiveness.

Because having an unresponsive form can hurt your conversion rate optimization efforts, you can also prevent it by sticking to a one-column layout, and skipping captchas for those using mobile devices.

Do Thank

Include a ‘Thank you’ message after visitors fill out the form. Thanking is a great way to show you value everyone who comes across your page – not only existing customers.

Because strong long-lasting relationships with your audience should be built as early as possible, let them know you appreciate their time and attention they have spent answering.

Ensure Privacy

It’s crucial to inform your visitors about how you are going to use their personal information to convince them to share one. Being transparent can reduce visitors’ hesitation, gain trust and credibility in your brand.

You can link to your privacy policy either at the very bottom of your form or include a checkbox asking for permission to use given data.

Split Test

Do test your forms. This is a great practice to keep abreast of whether your form (and its optimization) works or not.

You can perform split tests (also called A/B tests) by using a free Google Optimize tool by Google. It can help you to determine if and how you can optimize the conversion rate of your form by changing its position, the color of your CTA button, and more.

Aim For Design Quality

A well-polished form can increase your brands’ credibility because people associate the quality of the design with your company’s trustworthiness.
Some of the best practices to enhance the appearance of your form is to allow white spaces, follow color psychology principles, and use relevant eye movement patterns (visual hierarchy) when designing the form.

Add A Personal Touch

Decisions are often empowered by emotions that guide thinking and actions. Personalizing the design and the copy of your web form humanizes your brand. Human language and authentic appearance are what makes a form stand out and increase peoples’ willingness to come back to your website.

For example, instead of presenting an empty name field, include ‘Hi, my name is *your name*, what’s yours?’ in there.

Make Your Form Interactive

Making your form as interactive as possible will create a positive user experience and add a human touch to your form. An ability to interact and engage with a form increases its value to users which results in a higher probability for you to convert valuable leads.

Insert Visuals

The psychology behind successful UX of web forms states that pairing textual information and visuals makes it easier to recall the form (and therefore your brand) and also attract more visitors by being perceived as easier to use.

Offer Something In Exchange

One of the best ways to reinforce people’s desire to fill out a lead capture form is to present a statement of benefits or create a giveaway. Offering something in exchange, for example, a checklist or a free ebook, can boost form submissions and result in higher conversions.

Create Popup Forms Instead

Popup forms are another controversial strategy to capture leads. While it’s proven they do work, some people abandon and ignore information presented that way. To avoid it, you need to create a user-friendly popup form. This can be done by studying the behavior of your audience to set the right popup trigger and an appropriate format.

Use Captchas To Block Spam

Captchas can either drag down the conversion rate or increase it. Yet people are easily getting frustrated when encountering long forms or captchas, these security services prevent robots from completing your form.

You can put captchas at the very end of your lead capture form to eliminate spam submissions and make your subscribers feel safer while interacting with your site.

Include Social Proof

The behavior of an individual is often influenced by other people. The same can be applied when it comes to building trust in your brand and engaging people to share their data. The phenomenon of social proof is a very powerful marketing approach to motivate your audience – people are more likely to act if others are doing so.

Illustrate the benefits of your product via customers’ quotes or highlight a number of people who have already filled out the form.

Create A Two-Step (Or More) Process

There are two required components for people to give away their personal information: permission and trust in your brand.

To gain credibility, avoid scaring visitors with one large signup form and create a multi-step process instead (break up the form into several stages). Start by asking very basic questions and aim for more in further steps.

Conclusion

Not optimizing your WordPress lead capture forms could hurt your conversion rate optimization efforts.

To get the best out of it, use a simple formula: minimize all that can irritate visitors and maximize the perceived value by turning peoples’ decision-making process into an effortless and easy-to-accomplish task.

When applied, these proven strategies help your potential leads to build trust in your brand and remove any doubts about giving out their personal information. In exchange, you will get a stream of high-quality leads and enhance your conversion experience.

 

 


Author:
Paula is a passionate content creator & marketing specialist at Visual Composer. She believes that words can empower like nothing else.

Drive sales in your eCommerce store with Abandoned cart recovery plugin

The success of an eCommerce store depends on the way you promote it and the way you achieve your sales.

Sometimes, despite your brightest effort, your store might not yield the sales you expected. So, what might be the reason for this dip?

Reports suggest that eCommerce stores lose around 75% of the sales due to abandoned carts. ‘75%’ does look big, but do you know what this means?

It means that around 75% of potential sales are just sitting in those carts, waiting for you to recover them and convert into sales. So, come with us as we show you how to recover those carts and drive 10x sales.

What is an Abandoned Cart?

Sometimes, customers will visit your store to purchase a product, they will add the product to their cart and move to the checkout process.

But suddenly due to some reasons, the customer will quit the store without checking out their cart. Now, the cart they left behind is an Abandoned cart.

A very sad abandoned cart

If a cart is abandoned it doesn’t mean your sale is lost. You can still boost your sale 10x times. 

What? How can I do that?

Well, to do that you need an Abandoned cart recovery plugin like Retainful for WordPress. Using which you can recover your cart & boost your sales.

But, that’s not it, using Retainful you can send Next order coupons and drive repeated sales too. You can even run a Referral program in your store and increase your customer retention rate.

What are the reasons for Cart Abandonment?

Like we said before, around 75% of sales are not due to Cart abandonment. So, we must know why customers abandoned them in the first place.

Predicting Cart abandonment is impossible. But experts say that the store itself is the major reason for cart abandonment.

Here are some of the reasons,

  • Expensive product prices
  • Lack of Free shipping options
  • High Delivery costs
  • Long 7 Tiring Checkout Process
  • Fishy payment gateway
  • Slow and Laggy website
  • Guest checkout option was not available
  • Payment options were limited
  • Unsatisfactory return policies
  • Lacks of gifts, discounts and coupons

These are some of the major reasons for Cart abandonment. We can only show you how to recover your abandoned carts but to avoid Cart abandonment you must enhance your store.

How to prevent Cart abandonment?

Predicting Cart abandonment is hard, but with the help of some Cart Recovery apps, you can prevent it. And if Cart abandonment occurs even after your prevention efforts then you can recover them.

But right now, let’s talk about preventing Cart abandonment using three features Add to Cart Popup, Exit-Intent popup and Countdown tools.

Option add to cart popup

Add to Cart Popup

Add to cart popup is a feature of Retainful. These popups get triggered when your customers click the Add-to-Cart button.

Using this popup you can grab your customer’s email addresses for post-sales engagement.

But you can also use it to prevent Cart abandonment and you can also boost your sales with the Add-to-Cart popup.

How?

Retainful popup to offer

Simple, sometimes your customer might be motivated to purchase because of the high product cost.

So, displaying a discount in your Add to cart popup will motivate them to make the purchase and since they are getting a discount they might even purchase more than they expected.

This is a subtle way to increase your sales.

Exit-Intent Popup

As the name suggests, the Exit-intent popup is triggered when the customer moves his cursor to the exit button or when he clicks the exit button.

You can follow the same strategy that you used for Add to cart popup.

The customer wanted to quit the store because he didn’t want to purchase the product because of any reasons mentioned above.

So, what does it take to prevent him from quitting your store?

Retainful exit intent popup

You guessed it, yes, a discount.

Display a discount in your popup and motivate the customer to purchase the product. This is also another way of boosting your sales.

Since the customer is getting a discount, he might end up purchasing more than he wanted to.

You see, if you want to boost your sales then you must try every trick from the book. And we just showed you a couple of beautiful tricks and wait there’s more.

Countdown Timer

The classic countdown timer trick, yes this feature is also available here. Encourage your customers to speed up their purchase by displaying a countdown timer on the product page.

Fear of Missing Out(FOMO) is a very strong emotion. You can leverage this emotion by using this feature.

Even popular stores like Amazon, Ali Express. Etc use the countdown timer trick to skyrocket their sales.

Skyrocket the sales

Use this Countdown timer feature and create a sense of urgency to speed up your sales and also to prevent cart abandonment.

Recover your Abandoned carts and drive 10x sales 

Alright, now you know the reasons for cart abandonment and how to prevent it. But what about the carts that were already abandoned?

Recovering your abandoned carts using Retainful is pretty easy.

Email automation in Retainful WordPress

All you have to do is create your Cart Recovery emails and initiate your recovery campaign.

Let’s just see a quick overview of the campaign. (You can find the detailed process right here.)

By default, there will be three cart recovery email templates. Remember one recovery email will not do the trick.

You need to send a series of emails in a specific time sequence, only then the customer will return to your store and recovery the abandoned carts.

Alright, back to the email template, you can customize those templates and personalize them to entice the customer.

Once you are done with customization, set the time sequence and just set it live,. This will activate the Cart recovery campaign.

Now, the app will send these emails automatically to the customers who have abandoned their cart and request them to return to the store so that you convert those lost carts into sales.

You can track the metrics and see how your Cart recovery emails are performing on an insightful dashboard.

How does recovering Abandoned cart boost sales?

You see, sending these Cart recovery emails will create an impact on customers. It will make them think that you care for their presence at your store which boosts your store’s credibility.

Also, we all know the universal eCommerce truth, returning customers always purchase more.

Call to action - finish your order

So, encourage them to return to your store by sending discounts in the Cart recovery emails and drive 10x sales exponentially.

And that’s how you boost your sales using an Abandoned cart recovery plugin. Wait there are a few specials coming right away.

How to drive repeated sales in your eCommerce store?

So far, we’ve seen how to prevent Cart Abandonment and recover abandoned carts to boost your sales. But, is that it?

No, certainly not! Remember when we said if you want to drive repeated eCommerce sales then you must try every trick in the book.

Well, let’s see one of those tricks, which is Next order coupons.

Retainful next order coupon

When a customer completes his purchase, he leaves, there is no reason for him to stay or return to your store unless he wants to purchase something else.

So, offering Next order coupons is a way of inviting your customer to return to your store again to make a purchase and redeem the discount.

When he returns to your store again to drive repeated sales, you can retain the customer and increase your customer retention rate.

Retainful for WooCommerce

Generate Next order coupons automatically using Retainful and send them in the order confirmation emails to your customers. 

You can increase your brand awareness and foster customer loyalty by sending coupons after every purchase they make.

Even if the customers didn’t have any interest to purchase again, by seeing the Next order coupon they’ll be motivated to return to your store. By which you can drive 10x sales without breaking a sweat.

Conclusion

The objective of the article was to show you that you can increase or drive 10x sales using an Abandoned cart recovery plugin. And we hope this article justified the objective, the common misconception about the Cart recovery tools is that you can use it only to recover carts.

But it is so wrong, when used right these plugins can bring you more sales to your eCommerce than discount or sales tools.

Go ahead! Check it out for yourself.

Thank You!

 

How to personalize a WordPress website based on user behavior

Personalization is the key to effective communication. Learn how you can personalize a WordPress website based on user behavior and add relevancy to a user’s experience.

Top Tips for Building and Nurturing an Online Community

Community spaces don’t just exist in our local areas anymore. The birth of the internet has meant that we are able to interact with like-minded people all over the world and come together to create our own communities. This can be on a full site, or it could be on a small section like the many Reddit subforums. If you want to create your own online community, here are some tips to help you make it the best it can possibly be.

Choose a Niche

Most people form a community online because they want to discuss a certain hobby or find people who might be in the same position as them. You can go as general or as specialised as you like here. Want to have a very generalised website that discusses some of the various techniques for home-schooling that exist? You can do  that, and with you can create a platform where parents can come together to talk about what they have found really works – and what should be avoided – for each of their children’s individual needs.

That is very general, but you can also find very specialised groups too. You might want to celebrate a certain TV show or band, or you could even just want to set up an online support network for a remote community. There are so many options to choose from, but you should be able to find the one that works the best for you.

Find a Platform

With a niche established for your community, you then need to find the right platform. Part of this will come down to the style of the community that you want to have. If you want to build a co-operative space where you are an admin but not necessarily a leader, something like a Facebook group might be best. Everyone will be able to make their own posts and announcements, and you can monitor things as you see fit.

However, if you want to actively step into a leadership role, you need to create a brand around yourself with room for an online community within that. Platforms like Instagram and YouTube as well as blogging sites like WordPress are fantastic options here that will allow you to do so.

You will be able to create your ideal space and pitch yourself as the guiding hand within the community. If you want to not just have the community as a hobby on the side but as a full-time job, this is going to be something that you need to do. The sooner you can find the right platform to work from, the quicker you are going to be able to start building those all-important community links.

Build Connections

With the community established, it is time to network! There are two main factors you need to target here. On one side, you should look at ensuring that your fellow community members feel welcome and at home. On the other, you can start to reach out to other communities to begin to build links.

Let’s start within the community. In addition to forums, chats, and other ways to keep in touch, you might want to think about sending out a newsletter. This can be a great way to round things up each month, and can feature news and contributions from members themselves. Checking out how to build an email list to get started. It might be easier than you think to create something that the whole community is proud of.

You also need to start building connections with others where you can. Again, this is easier than you might first think. Is there something that the community wants to branch out to? You could arrange a talk from an expert as a fun activity to do. You could also arrange joint meetings between other like-minded groups. When it comes to expanding the reach of your own little community, the sky is truly the limit!

Accept Change as It Happens

The little community that you first found one day is not going to remain that way forever. It is always going to change in some way, be it the faces coming and going over the years or even the concepts at the core of the group. However, one of the worst things you can do is fight this change in any way.

Change is completely natural and it is something that always needs to be addressed. You might find that something new comes to your community very quickly, or it might be a whole range of very slow and steady alterations that happen over time. Whatever form the change might take, embrace and make it part of the community.

Listen to Your Members

Your members are always going to be the heart and soul of the community you are creating. Even if you are the face and figurehead of the community as a whole, they are going to be the ones who dictate much about it. As a result, you need to listen to them and their views.

If you feel like the community is not where it should be, they might have some excellent ideas to help get you back on track. They might also be able to suggest new concepts that could be introduced, or even a totally new direction for the community as a whole. Never doubt what these members might be able to offer you. With the right leadership and nurturing, you should see the value in each and every one of them.

An online community can be a fabulous place for people to come together in this busy world of ours to learn and interact with each other. Creating this safe space is a wonderful thing to do, but you need to make sure that you are nurturing it in just the right way. Do so, and you should hopefully have an online community that is dedicated to you and ready to offer friendship and companionship no matter what you might face.

 

7 Tips For Optimizing Your Checkout Page (And Which Plugins Are Best)

One of the many reasons why people love WordPress so much is that it’s incredibly flexible. No matter what you’re trying to achieve with your website, you can get it done — you need only be willing to experiment with plugins until you get the right result. This versatility readily extends to the ecommerce world, typically through the free (and widely-acclaimed) WooCommerce plugin.

In ecommerce, of course, the process of optimization is immensely valuable: even a fractional improvement in the efficacy of your website can have a major effect on your profitability. The checkout phase is particularly critical — as the last step of the sales funnel, it can take advantage of all the work put into lead generation, or it can see it completely wasted.

The smart thing for a WooCommerce seller to do, then, is polish the checkout process to a mirror shine, bringing the versatility of the platform to bear where useful. But how do you do this? Let’s take a look at 7 tips for optimizing the checkout, and cover some suitable plugins:

Allow social media logins

Having to create an account when you try to buy something through an unfamiliar site tends to be extremely annoying. If the requirement is handled very poorly, it can even be enough to push someone to abandon their intended purchase and look elsewhere instead. Thankfully, you don’t need to choose between getting someone’s email address and having a smooth customer account process — the key is allowing social media logins.

As the name suggests, a social media login allows someone to use a social media account they’re already logged into (typically Facebook or Google) to create a store account in just a few clicks. It’s simply a matter of allowing the site access when prompted — after that, all the necessary fields will be automatically populated, and you’ll be ready to finish your order.

Social Login will do this for you when using WordPress in general, but I suggest going with the purpose-made WooCommerce Social Login plugin — you will need to pay for it, but it’ll no doubt prove worth it in the end.

woocommerce checkout plugin

Make shipping costs clear

One of the most common frustrations with a checkout page is discovering that the price you were led to expect isn’t actually what you’re going to be charged. When you find out that the legitimate price is roughly 20% higher than you were told, all because of the shipping and tax charges, you’re justified in feeling aggrieved.

To avoid this situation, you must ensure that the price on your checkout page is the price that gets charged and the price that was quoted when the order was first placed into the cart. The shopper should never be led to conclude that the price is confusing. If having a higher price quoted earlier in the process drives some shoppers away, that’s no bad thing — those people wouldn’t have gone on to convert anyway.

There’s no shortage of shipping-related plugins for WooCommerce, with many targeting specific couriers, but a good place to start is Flexible Shipping for WooCommerce.

woocommerce-flexible-shipping

Add minor incentives

The fact that someone has added something to their cart and proceeded to the checkout stage doesn’t even guarantee that they’re particularly interested in ordering. They might simply be curious to see what the total is, or even bored and looking to experience some of the thrill of retail therapy without the expense.

You can’t radically change the offer at this point, nor should you — serving up a major discount would largely serve to weaken the perceived value of the order, and make you look desperate. What you can do, though, is throw in some very minor incentives to give the order some extra weight and hopefully push the purchase over the line.

You can offer free samples, a mystery free gift, a 10% discount voucher for any subsequent purchase… it’s up to you, but make sure that it’s genuinely worth taking. Beeketing’s Checkout Boost plugin should do the trick, allowing you to deploy a wide range of last-minute incentives to drive up the sales.

Provide customization options

It’s always nice to feel like you have control over your purchasing experience — like it’s unique to you. This is relatively simple when shopping a high-end brick-and-mortar store, because you can have a store assistant helping you out, making recommendations, and searching for ways to meet your specific demands. Sadly, it isn’t so easy online.

That’s where customization options come in. The simplest customization options involve shipping (allowing someone to choose specific delivery windows, for instance), but you can also provide more interesting packaging options (WooCommerce Gift Wrapper will do this), as well as gift card and tag choices for those buying for others. You can also offer preset configurations where suitable (electronic devices, for instance), or even suitable bundles (e.g. a laptop plus a carry bag plus an accessory kit).

This can actually extend to language, so if you’re intending to sell internationally, keep that in mind. One of the reasons why Shopify can be chosen ahead of WooCommerce is that it comes with 50+ checkout languages natively supported. However, you can still get by in WooCommerce through using Loco Translate: simply install it, go to Loco Translate -> Plugins -> WooCommerce -> New language, and follow the instructions.

Recommend additional products

Optimizing your checkout page isn’t solely about preventing cart abandonment. It’s also about finding ways to maximize the value of the resulting orders, and one of the best ways to do this is to provide the shopper with other items they could add to their order. This is typically done through cross-selling: presenting products that fit really well with those already in the cart (such as accessory kits for laptops, or socks for shoes).

It’s more of a gambit, but you can also try to use upselling at this point. Upselling is about giving the shopper the option to swap out something currently in their cart for something ostensibly better (and definitely more expensive) — for instance, if someone is looking to buy a 50-inch TV, you can point them to a 65-inch version of the same model, and/or a 50-inch version of a higher-end model. It’s a slight risk because it’s possible to leave someone so uncertain that they give up for the time being, but it’s usually worth doing overall.

Recommendation Engine will get the job done here if you’re only looking for automated recommendations based on customer purchase trends. Alternatively, you can try your luck with the Products Suggestions for WooCommerce plugins.

Include a clear progress marker

In ideal circumstances, a checkout process might last for just one page, but it would have to be perfectly minimal. When there are various steps to get through, you need multiple pages to break things up, but this can cause issues — particularly when shoppers have to create accounts (or choose to, despite being able to use social logins). When a checkout process lingers in this way, it’s vital that the shopper be shown a clear progress marker.

When this doesn’t happen, someone can get halfway through the path to conversion and lose track of where they are, what they’ve been through, and where they’re going. Not knowing what lies ahead is the most significant — when you know there are just two pages left, you can feel more enthused about continuing that you would if you had no idea how long you had left to go).

Try WooCommerce Multi-Step Checkout for this. It’s a great choice, but don’t just take my word for it — you can read all about what it can do on this list of must-have WooCommerce plugins.

Display trust indicators

When a shopper hasn’t bought from a particular online store before, they’re going to have some doubts. This is because distance buying remains a risky proposition — you don’t know exactly what you’re going to get (the item you receive might not be exactly what you expected), you’re risking your personal data, and there’s a very real prospect of getting scammed.

To assuage those fears and avoid shoppers getting cold feet at the checkout stage, be sure to include trust indicators (images, stats or assurances that will make people feel more confident about trusting you). Examples of trust indicators include payment scheme badges, aggregate ratings, and specified guarantees (e.g. “if you’re not fully satisfied, you can get a full refund within 30 days”).

Trust indicators don’t typically function through plugins — instead, you need to find the indicators you want and add them manually. Usefully, though, the biggest security services offer suitable instructions. TrustLock, for instance, has a full guide on adding trust badges to the checkout phase: you can find it here.

Conclusion

The better your checkout page gets, the more conversions you’ll win, and the higher the average value will become. Implement these tactics along with the suggested plugins, and you’ll surely achieve a significant boost in performance.

19 Proven Formulas for Writing Headlines & Direct Message Teasers

If you create a good headline, your task is more than half completed. It will be a relatively easy matter to write the copy. On the other hand, if you use a poor headline, it doesn’t matter how hard you labor over your copy because your copy will not be read.

So, practice your headline writing with these formulas for a good headline.

Each formula comes with several practical examples.

writing-headline-newsletter

1. Begin your headline with the word “Introducing”

Introducing a new way to bridge the gap between…

Introducing [Brand Name]. A new generation of affordable [Service] for…

Introducing a new plugin for making your WordPress more secure

 

2. Begin your headline with the word “Announcing”

Announcing a new selection of…

An important announcement to homeowners

3. Use words that have an announcement quality

Finally, an exciting new look that isn’t retro anything

Just published…

4. Begin your headline with the word “Now”

Now on home video

Now… learn both ways to…

5. Begin your headline with the word “At last”

At last—You can drive all over Europe with…

Finally professional flea control at a fair price

6. Put a date into your headline

Beginning May 1, incredibly low summer rates at the Miami resort

One day only. Sunday, August 8th. 10:00AM to 6:00PM

7. Feature reduced price

With up to $1,000 in options savings, it’s more attainable than ever [Auto]

Tank top. Now with the price of a coffee

8. Feature an easy payment plan

Order now… Pay after March 20

Only $2 a week buys this [New Product]

9. Feature a free offer

Free to brides… $200 to anyone else

Free plans for a clever Valentine’s Day party

10. Tell a story

They laughed when I sat down at the piano

How a fool stunt made me a star salesman

11. Begin your headline with the words “How To”

How to turn 40 without turning to biffocals

How to keep your husband home, and happy

12. Begin your headline with the words “Why”, “Which”, “Who Else”

Why these vitamins can make you feel peppier?

Which of these five skin troubles would you like to end?

Who else wants a kissable complexion within 30 days?

13. Begin your headline with the word “This”

This holiday season, stay away from your relatives

14. Begin your headline with the word “Because”

Because your pet’s quality of life is important to you

15. Begin your headline with the word “If”

If you savor growth and security, we give an edge

16. Use a testimonial-style headline

I was going broke—So I started…

17. Offer the reader a test

Can your kitchen pass the guest test?

Can your scalp pass the fingernail test?

18. Address your headline to a specific person or group

To a $25,000 man or woman who would like to be making $50,000

To car owners who want to cut gasoline bills

You too can beat the market

Your knee will thank you

19. Offer benefits through facts and figures

[Your-Brand] burns up to 79% more calories than ordinary treadmills

To conclude

I hope you can find from the above list some inspirational ideas to start your headlines with. Can’t wait to see how you apply these formulas into your blog content creation!