You’re running a startup? It’s never been a streak of luck.
Are you looking at the successful entrepreneurs and trying to copy them? Yet wondering why your business is not working? Because they are creation myths. Things aren’t working that easy way. Sometimes you have to stick your neck out. Online businesses are dirt and hurdle, fighting and turmoil.
Success is in a long run.
Now, have a break. Here’s how the Fate of the Furious can help you race for it.
1. Dom: Embrace your products as long as it’s cool
In the big gear-shift at the beginning, Dom applied a trick so that his wilted car could last for the one-mile race.
Of course, your products won’t have such a short lifespan. But as long as it’s your idea and you make it happen, you must be entirely devoted to it.
Look at everything as an experiment. Build it, perform it and see how it goes. Don’t be afraid if the first launch of your product isn’t perfect. Evaluate and fix it so that you can broaden the scope and definition of how product engineering should be done.
Nothing in this world that just quickly works and makes sense is worth building. Embrace the chaos and really own it. The grind and the grit of its improvement can leads to greater things.
You think your products are cool? Using tips, hacks, tricks, whatever, make them cool, and keep them COOL!
2. Mr. Nobody: Set forth your mission with clearness
Mr. Nobody, the untraceable U.S. covert-ops shark, follows his mission through focus and utmost discipline.
Your discovery probably will not set the world on fire. However, right when you discover your goal, find multiple ways to achieve it. Don’t always aim for the busy little door that everybody is trying to rush through, maybe try using other means to reach the isolated gate without footprints.
Keep being aware of everything on the way such as the audience you’re reaching and necessary influencers or investors to make your longer road take less time.
3. Ramsey: Think about your market segment as a ‘Cipher’
Your chosen market is somewhat like Cipher, a chaotic and confusing one that you find it so hard to decipher. It seems to take forever for you to comprehend your customers’ momentum and define their avatar.
Rather than assume that they’re like this or like that, your team should take a closer look. Observe usability tests. Listen in on their opinions via interviews, surveys or social networks. Picture their demands. Satisfaction. Indulgence. Or accountability.
Trace them, and you’ll understand this eCommerce power-mad cyber-warrior.
4. Letty: Breaks down those types of barriers between your teammates
Many managers and supervisors often tend to consider employees with specialized skills (developers, designers, data scientists, etc.) as these fragile people who need to be given a different personalized sphere to work in well. But in reality, they’re just like every other employee, doing their job.
A good leader should keep them all stay steeped in as much detail as possible and make sure feedback and facts are constantly communicated. Communicating in all these different ways allows people to stay informed without pulling them away from their work for too long.
Then, your team can sit around shooting the breeze.
5. Hobbs: Become an all-around expert but don’t be a jerk
Being nimble and multifaceted helps growth hack your business. While running a startup, you can be a manager, a marketer, or an accountant. Even so, don’t take credit for everything.
After launching products, stay humble listening and gathering the information that will feed into future iterations.
Don’t set you apart from the others by thinking you’re much better. If you have a beneficial online business, you should embrace and own and share the glory with everyone who helped get you where you are. Make common cause with your team, and leave the rest for them.
6. Mr. Nobody: Know your audience
The guy Little Nobody didn’t know Hobbs. Then he got to be taught immediately that he had just threatened the wrong person.
Saying one thing to one person could result in big misunderstanding. So when you’re addressing a large group of multi-cultural audience, you got to be careful not to step on anyone’s toes.
7. Little Nobody: Be capable of breaking the mold
It’s when Little Nobody broke the glass cabinet for the car keys.
When in doubt, let your core ideology be your guide. It is your core that light up the entrepreneurial path you’ve chosen, and it is your core that is the key to unlocking the strategic steps that make the most sense for your venture. So, go with your gut, and break the rules, or cheat, if necessary.
Put aside the conventional ways.
For startups without innovating, they can only run the whole race neck and neck.
Breaking the mold requires the ‘breaker’ not only to be bold and risky but to be equipped with prerequisite knowledge and prediction power in order to prepare for what to come.
8. Dom: Know when to be aggressive
We need clients. True. But they also need us.
You’re a business owner just like they are, so your time is important and valuable, too.
Don’t undervalue your work. Don’t let them demand too much, adjust too much, or keep adding more and more to you plate. You were passive and polite when you should have been a little more aggressive and forthright. That’s not okay.
Set for yourself a better boundary, so that when they cross it, your ‘aggressive mode’ is ON. Harness the power of saying No. Just remember that both parties need to be willing to compromise. Your clients will respect you when you set proper project scope, expectations, and deadlines rather than allowing them to take advantage of you.
9. Mr. Nobody: Hire people who are smarter, better and faster than you
At the early stage of your startup, you can be an all-encompassing leader. But there will be a threshold where your company needs to be re-organized and get advanced with the skills of more experts. You should know when to scale up and change your role.
Anyone has their own superpower. When there are tasks to be done, customers to be supported, projects to be followed, you have people with their fields of expertise handle them.
You set the vision and steps to achieve it. Let your team take action. Trust them. They will love to stand in with you.
10. The whole crew: Find people who already believe in you
Find people who understand and trust you. They will be committed without you nailing them down to their promise.
If you are with people who already know your mission and are interested in your products or services, you just do the biggest hack for your business growth. You get them mortgaged themselves to the cause of the company.
Build loyalty and brotherhood right there. That’s how a company with limited resources becomes a badass crew.