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10 WordPress Plugins for Monetizing a Blog

If your blog isn’t monetized, you’re running out of money.

Blogs can be monetized no matter what their topic, number of followers, or purposes. Even if it’s your passion project, your blog can and should make you money. Both new and older posts can generate high passive income.

Making money with your blog is not difficult as you might think, all you need to do is proper tools. Today’s article is going to have a look at the 10 best WordPress plugins to monetize your blog including ad inserters and affiliate plugins.

The following plugins for monetizing your WordPress blog display a vast array of advertising choices. Please share with us your own advertising experiences as a blogger. Feel free to recommend to others what networks work the best for you.

1. Ads by WPQUADS – Best Ads & Adsense Ads Plugin for WP & AMP

Ads by WPQUADS

This Google AdSense plugin is an ideal choice to organize a wide range of advertisements on your site. Thanks to the plugin, you can link the website to your Google AdSense account to maximize the profit.

Here’s the plugin tagline:

“…WP QUADS is coded well with no overhead and is used on huge websites with millions of monthly page impressions.”

The latest version includes the following features:

  • Easily add AdSense ads to your site to make money from advertising.
  • With one click, enable mobile-specific ad layouts with Automated Mobile Ads.
  • Manage your ads quickly and easily through a point-and-click interface.
  • Manually insert ads in locations that you determine yourself.
  • Exclude pages from having ads on them.

The plugin allows you to add commercials all over the site, e.g. to your home page, posts/custom post types, pages, widgets, and categories/tag section. It also enables you to change ads’ positions that can be shown before or after the content, or below the comments form.

Google Adsense is an easy-to-use and multilingual plugin and you can upgrade to the premium version to get more advanced features. For example, the pro version of the plugin can automatically insert advertisements to the search results. It is able to swap between fixed and steady positions of ads in widgets. Google Adsense is fully compatible with the latest WordPress version.

2. Wp-Insert

WP Insert ads plugin

Wp-Insert is the most powerful yet easiest to use WordPress ad management / ad insertion plugin which does a lot more than ad management / insertion.

Wp-Insert lets you start raising money by adding ads to your page. It closely resembles AdSense, but it also comes with other options, like custom ads. You can adjust the position of ads like above, below, to the left or to the right of the blog post. Feel free to play around with the placements and see which one works best for your visitors.

There are many features to focus on, with some of my favorites including:

  • Adsense Optimized
  • Gutenberg Support
  • Insert Ads into the Sidebars using Ad Widgets
  • Hide ads on specific pages
  • Does not slow down your site (Highly Efficient Algorithms)

screenshot-9

Additionally, Wp-Insert plugin is mobile-friendly responsive user interface which can hide ads on specific pages. If you have a members’ area, there is where you would want to remove ads, too, and with Wp-Insert, you can do it without any difficulties. Discover other goodies and let Wp-Insert blow you away.

3. Travelpayouts Plugin — ultimate monetization for travel content

Travelpayouts plugin for WordPress

The plugin makes it easy to add affiliate widgets, tables, and search forms for flights and hotels. You can add the widgets from 60 different travel brands! All the best affiliate programs in the niche are represented by this one plugin — from giants like Booking and Hotels.com to regional offers like Kiwi and OYO. Once you install the affiliate tools, you receive commissions when a purchase is made by those who used them.

All the widgets and tables are customizable. You can choose designs and languages that suit your audience, conduct A\B test,s and increase your affiliate profit.

Travelpayouts WordPress widgets

Here are some of the best features, in my opinion:

  • supports 10+ languages and currencies
  • supports Gutenberg block
  • supports white label
  • optional script that automatically inserts affiliate links
  • all sales can be seen on one dashboard at Travelpayouts.com
  • affiliate marketers get a single monthly payout for all programs

The plugin has 7,000+ active users and a whopping 4.5 stars. You can take a closer look at it here.

4. Social Warfare

social warfare

If your goal is to increase the traffic going to your blog or website, the Social Warfare plugin is a smart option. The premium version of this plugin includes several features, such as text customizations, network integrations, short links, custom designs, and more. This particular option also provides content protection.

My top favourite features include:

  • Support for every popular social network.
  • Display total and individual share count.
  • Support floating share buttons.
  • Show popular posts widget organized by share counts.
  • Fully mobile responsive.

You can even choose to display most your popular posts based on which social network they were popular on!

Social Warfare’s Popular Posts widget allows you to display and customize the look with:

  • Post thumbnail images
  • Image and text size
  • Custom visual themes
  • Custom date range

5. AdPlugg WordPress Ad Pluginadplugg wordpress ad

AdPlugg is a modern, cloud-based ad server system that makes it easy to insert ads to your website or blog. Thousands of magazines, newspapers, and other sites use this wonderful ad plugin to manage, serve and track their online ads.

AdPlugg’s engine provides an analytics system that can track the performance of each unique ad block that you create using the plugin, you can also add a custom banner that would encourage your readers to advertise on your website.

analytics

The ads can be management from the dashboard to be placed anywhere on the site, depending on how you have structured your content and sidebar appearance. You can generate a lot of ad blocks and then rotate them for maximum exposure.

6. Insert Post Ads

insert post ads

Are you looking for an easy way to automatically insert post ads?

Insert Post Ads is a convenient way to automate the ad injection. The concept is to insert a commercial automatically after a certain amount of paragraphs. This method allows you to create inline ads and insert units manually that will save a bunch of time. Plus, Google AdSense’s supported injections are a good bonus.

screenshot-16

Some of the things that I like about this plugin include:

  • Quick and easy setup
  • Automatic Google AdSense injection
  • Insert post ads using any third party advertising code, or custom code
  • Select whether to insert post ads on posts, pages, or custom post types.
  • Choose to insert post ads before content, after post content, or after specified number of paragraphs

Insert Post Ads makes monetizing your blog easy.

7. Meks Easy Ads Widget

meks easy ads widget

While there are many different ways to how your blog can be monetized, banner ads are among the most well-liked.

The next plugin in today’s article is Meks Easy Ads Widget and the name explains it all. Instead of doing it all manually, creating each ad spot individually. It allows you to set up an unlimited amount of advertisements in the widget region of your WordPress blog. It’s fairly simple and quick, ideal for both beginners and experienced bloggers.

Its feature list is well worth checking out:

  • Create unlimited number of ads inside one widget
  • Choose from predefined sizes or define your custom size
  • Support for both image ads and script based ads
  • Randomize ads ordering
  • Limit number of ads per view (page load)
  • Autoplay rotate ads

plugin_ads

However, instead of doing it all manually, creating each ad spot individually, here we have a fantastic WordPress monetizing plugin that goes by the name, Meks Easy Ads Widget. It offers you the possibility to set up an unlimited number of ads in your WordPress blog’s widget area. It’s fairly simple and fast, ideal for beginners as well as sophisticated and experienced bloggers.

Some of the features offered by Meks Easy Ads Widget do not limit the amount of ads you want to createpredefined ad sizes and random or random ordering. Meks Easy Ads Widget supports the image and script base as well.

8. Content.ad

content.ad

Content.ad is a content platform that helps site owners monetize their content easily and another great way for bloggers to raise revenue from your content through external content platforms.

If you are not happy with the revenue of your current ad network, and if you want to generate more revenue from your website, then you should use Content.ad on your blog.

You can deliver your website relevant content through a widget, and any time your users enjoy content, you get a share of the revenue generated for that click. This is a wonderful way to give your readers a chance to learn more about the topics you write, through the means of external websites that are relevant to your own niche.

content.ad

Content.ad offers different modern ad formats which helps to increase your revenue while taking care of user experience.

  • Display Ads
  • Banner Ads
  • Pop Up Ads
  • Pop Down Ads
  • Side Bar Ads
  • Promoted Content Ads

Content.Ad to be a good match for monetizing my WordPress blog. It has all the basic features you need to start, and it doesn’t cost anything.

9. Floating Ads Bottom

floating ads

As you know, most of the traditional banners ads are commonly located in header, sidebar and footer section, and we’ll have another option to help personalize it and monetize your blog. Floating Ads Bottom is a perfect choice for you to put a floating AdSense banner at the bottom of the screen. It is also fully compatible with smartphones, tablets and desktop computers.

The setup is way simpler than you think. After you install and activate this WordPress monetizing plugin, simply go to the settings section and input your AdSense code. Yes, that is pretty much it. Of course, you can set up different rules on the AdSense end, however, as for the Floating Ads Bottom plugin, the work is done. The floating ads will appear at once and start raising money.

10. PropellerAds

propellerads

If you are looking into adding advertisements to your blog or website, PropellerAds’s official WordPress monetizing plugin might be your next swiss army knife. You can now start collecting money with your page’s mobile and web visitors by installing and setting up the plugin. It’s equipped with a bunch of different handy features like push notification, native banners, smart links.

screenshot-2

There are many features to focus on, with some of my favorites including:

  • Enables/disables each ad unit independently.
  • Easy enables built-in Anti-Adblock support
  • Disables ads for registered users and administrators.
  • Fully complies with Google Adsense and other advertising/CPA networks.

To get started with PropellerAds plugin, all you need to do is undertake three following three simple steps. First, you need to register for a publisher account which gives you instant approval. Second, you install and active the plugin. And third, set up different parameters, activate ad zones and you are all set.

Wrapping Up

Monetizing your blog doesn’t need to be difficult. The above plugins allow you to generate additional revenue on all of your posts without a lot of troubles. Choose one of the plugins mentioned in today’s article to kick-off and you’ll be on your way to raising money from your blog. Besides, you can consider the best hostings and domain name registrars for your blog too.

Do you have any experience with the plugins we have written about?

What is your favorite? Any say about these? Please leave your comments down below.

6 Best WordPress Comment Plugins

Publishing a post in your blog is one part while getting readers’ engagements and interaction is another! WordPress is no doubt one of the most powerful Content Management System on the web today and right from its earliest stages of development, comment system has always been a very important integral part of its functionality, this feature is very remarkable as it is like the “sauce for the soup” of any published web articles.

However, as we already know that what makes WordPress’s basic functionalities becomes even better are the plugins, so in the WordPress environment today, there are lots of comment plugins that had been developed to further enhance the comment experience on blog articles, most of these plugins come with a much more sophisticated and important functions that would surely add more values to the website’s comment section and in fact present much more advantages to both the readers and the writers.

In this article therefore, we will compare the six best WordPress comment plugins and we hope it would guide you in making a choice for your blog.

  1. wpDiscuz
  2. Jetpack
  3. Replyable
  4. Lazy Load for Comments
  5. Super Socializer
  6. Disqus Comment System

1. wpDiscuz

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This is a really nice plugin which changes your website commenting experience and provides you with new user engagement features which works in AJAX mode and it is very fast with customizable comment form fields, it supports lazy loads of comments, comment subscription option by Email and a lot more. The plugin makes comment section very neat in terms of layouts and nested comment arrangements and it allows social sharing of comments.

Key features

  • Live Notification with real-time updating Comment Bubble.
  • Social Commenting with lots of Social login options
  • Clean, simple and easy user interface and user experience
  • Full integration with Social Network Login plugins (Facebook, Twitter…)
  • Ajax button “Load More Comments” instead of simple comments pagination
  • Lazy load wpDiscuz comments on scrolling
  • Secure and Anti-Spam features will not allow spammers to comment
  • Quick Tags on comment form textarea
  • Subscribe to User / User Follow
  • Long comment text breaking function (“Read more” button)

2. Jetpack

Jetpack

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This is one one of the most popular plugins for WordPress with millions of users and it is not just a comment solution, it also offers other functionalities like security system etc. Jetpack is very smart in blocking spam comments and it does not totally replace the normal comment functions of WordPress but it allows you to set social login options that allows users to login with their social account (facebook, twitter…) to comment, it also allows you to add an Email subscription option for the readers. Jetpack is simply one of the best comment plugins with easy to understand functionality.

Key features

  • Powerful anti spam comment feature
  • Free and easy to use
  • Add “like” button to comment
  • Social sharing option
  • Jetpack comes with other additional WordPress utility features
  • Gravatars are supported

3. Replyable

Replyable

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This plugin is a nice option to be considered as addon for some other comment plugins like wpDiscuz because it does not offer full functionality of comment system, its function is particularly focused on “comment subscription” by Emails and so it does this better than any other comment plugin’s subscription function because it does not send all Email notifications, it simply uses complex algorithm to determine which replies are worthy of subscribers notification and which is not. This plugin also offers a premium version with some little bit of extra functionalities that might be worth considering too.

Key features

  • Users can subscribe to all comments on a post, or choose to just receive direct replies to their own comments.
  • Automatic pausing of subscriptions on chatty posts – if too many comments are happening at once subscriptions will automatically be placed on pause the users notified. They can resume their subscription with a simple command.
  • Responsive templates – rich Html-based comment templates that look great on both desktop and mobile displays.
  • Very reliable system of notification

4. Lazy Load for Comments

Lazy Load for Comments

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This is also a nice plugin but it does not have all the full functionality of comment system, its basic features to use a comment loading system (lazy load) which makes scrolling through very many comments faster and easier, it has got different comment loading setting options to choose from and the plugin is also compatible with many other comment plugins that could be combined with it.

Key features

  • Load comments only when required.
  • Improve page loading speed.
  • Reduce no. of HTTP requests!
  • Lazy loading comments gravaters.
  • No complex configurations (Just one setting).

5. Super Socializer

Super Socializer

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This plugin does not completely change the normal WordPress comment section defaults, but makes it easy and quick for commenters to login with their social media account in just one click so that they can leave their comments, it also add share buttons to all the comments and replies so that anyone could easily share the comments on their different social platforms, social login to comment really helps reduce spam comment rates because people have to login with their genuine social accounts before they could actually drop their comments.

Key features

  • Spam Reduction: Because social networks authenticate individuals and generally don’t allow multiple accounts
  • Increased User Traffic: When users share content over their Social network, it shows up in front of more people which results in increased user traffic at your website.
  • Social Share from around 100 social networks
  • Enable url shortening to use in sharing
  • Enable Social Comments – Facebook Comments, Disqus Comments

6. Disqus Comment System

Disqus

DOWNLOAD

This is one of the most popular commenting plugins available for WordPress users, it is nice as it replaces the default WordPress comment system and adds its own extra features which includes the Email notification features for comment updates, it also has social commenting support where users could login with their social media account in one click and drop their comment, it has got a very smart anti spam filter, auto spam comment flagging and blocking etc.

Key features

  • Realtime comments system with fun discussion interactions: voting, photo and video upload
  • Flexible login options – Social login with Facebook, Twitter, and Google, SSO, and guest commenting support
  • Comment text formatting (e.g. bold, link, italics, quote) using HTML tags as well as code syntax highlighting
  • Threaded comment display (nested 3 levels) with the ability to collapse individual threads
  • Bring users back to your site with web and email notifications and personalized digests

Conclusion

Comment section is a very important part of the whole blogging system and in this article, we have been able to discuss some of the best WordPress comment plugins that are available right now and we hope that you do gain some insights to help you make a nice choice for your blog.

Thanks for your attention and do not forget to share if you like it ;)

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Best WordPress Caching Plugins for Better PageSpeed Score

What does WordPress caching do?

Cache is a hidden storage memory to help data be delivered faster by loading it directly from the cache disk. 

Whenever visitors access your website, they are sending signals to request information which is stored on WordPress server. These pieces of data take time to transfer all the way from server to the visitor devices.

This is where WordPress caching plugins come in to help. These plugins help create a temporary space to store the regularly accessed web pages and show those page views to frequent requests or visitor locale.

Do you need WordPress caching plugins? And Why?

You can run a test right now with your current site. If the page load time lasts more than a few seconds, then it’s time to optimize your pages!

Even if it ranges within 5 seconds, there’s still space to improve.

Faster loading web pages bring at least 5 advantages:

  • Retain visitors
  • Higher SERP ranking (Google loves speedy web pages)
  • Save server resource
  • Improve user experience
  • Earn more revenue

How to pick the best caching plugin for WordPress?

There’s no such thing as the best WordPress caching plugin for everyone and every site, only the best way to find it for yourself. 

Since site loading speed depends on various factors including your own server, hosting, resources, configuration, access point’s physical location, etc. I’m afraid you’ll have to test at least 3 plugins to get the most suitable caching solutions for your WordPress site.

The process result is not readily served, yet you have these recommended WordPress caching plugins to start with.

1. Swift Performance

swift performance plugin

If you have used W3 Total Cache or WP Rocket, you’ll see Swift Performance is a totally different solution. Although it’s quite a newcomer in the WordPress repo, I won’t be surprised if Swift Performance ranks among top-selling plugins in the coming time.

To our own experience, our web pages load almost immediately with the help of Swift Performance. The installation is easy enough to follow, especially step by step configuration wizard. 

The initial pre-cache is built very quickly unlike other plugins that take forever. Easy to manually include/exclude items from caching. Works immediately with WooCommerce.

Features:

  • Eliminate render blocking assets

By minifying and combining CSS and JS, this plugin helps reduce cumbersome loading. You can also inline or merge these CSS sheets.

  • Enhanced cache functionality

Swift Performance provides smart caching in which you can also cache AJAX request and dynamic request. It always crawls the cache every hour and whenever there are changes to the web pages such as forum posts or guest comments.

  • Unlimited image optimization

Swift Performance helps compress JPEG, PNG files without depreciating its pixel quality.

  • 3rd-party proxy Javascript

With this expansion, you can integrate Google Analytics, Facebook proxy and other headers.

  • CDN supported

You can appoint which specific hostname for static resources.

2. WP Rocket

wp rocket

WP Rocket is a premium WordPress plugin, probably the best when it comes to performance and user interface design. WP Rocket is loved by users of all levels from rookies to pros. It’s safe to use on any site and won’t break your site even when its cache doesn’t work. It has a really professional design that can appeal to clients.

Main features in WP Rocket 3.7:

  • Delay of JavaScript Execution with lazy-loading technologyBy enabling this option and specifying keywords of files to delay, WP Rocket will search for those keywords, analyze and recognize scripts safe to delay.
  • Preload Links – This new feature improves perceived performance. WP Rocket 3.7 uses an early prefetch strategy to detect and preload the URLs a user is about to visit. As a result, the user will perceive pages linked by those URLs as loading instantly.

wp-rocket-cache

  • Improving Core Web Vitals – version 3.7 is making good progress in meeting these new standards. Automatically adding font-display: swap to CSS files containing a font-face, we instruct the browser to use a system font while the custom font is being downloaded. Once the download is complete, the system font is replaced with the custom font. 
  • Clean interface – Google Fonts Optimization and HTML Minification removed.
  • Remove jQuery Migrate –  If you’re using a brand-new and ever-updating theme, this feature should be enabled to prevent abundant loading of jQuery.

3. WP Cloudflare Super Page Cache

page cache cloudflare plugin

This is a free plugin that automates page cache and serves a website from CDN. WP Cloudflare Super Page Cache features intelligently cache dynamic content so that you can keep managing and updating content while reducing the multitude of round trips.

This plugin has the perfect compatibility with all WordPress versions as well as available WordPress themes. Combining with Autoptimize or LightSpeed Cache is good as long as their rules don’t interfere with Cloudflare’s.

To use this plugin for your multisite, you’ll have to install it on each website in the network. This can also be done even if you have different Cloudflare accounts on those sites.

4. W3 Total Cache

w3tc

W3 Total Cache is the most popular free open-source option. It comes with quite a dozen general settings to configure. But if they’re done right, your site will reach a huge performance gain.

You can start with configure page cache, database cache, object cache, browser cache, then minify CSS and JS. Opcode cache and Fragment cache are also available in the premium package. W3TC is actually best if configured by developers or system admins who really understand server environments.

Depend on your site hosting, environments and other purposes, you’ll have different ways of configuration to optimize your page speed performance. The above image is recommended W3TC general settings for shared hosting sites.

W3 Total Cache provides an excellent preview mode to help you see all changes in a separate browser tab and those only apply when you click Deploy. This is an essential feature since you need to make sure minifying CSS and JS won’t break your site content and layout.

5. WP Fastest Cache

wp fastest cache

This plugin helps optimize your site in many ways such as cache option for logged-in users, delete cache when a post or page is published, minify HTML & CSS resources, and even optimize media files.

Apart from generating a static HTML page and save it for further access requests, WP Fastest Cache also offers lazy loading, database cleanup, image compression, and combination options for JavaScript and CSS.

You can write your own function that will modify the content of minified or combined CSS sources before saving.

add_filter('wpfc_css_content', "your_function", 10, 1);
function your_function($content){
//you can run whatever you want
return $content
}

6. LiteSpeed Cache

lightspeed cache

Unlike WP Rocket, both LightSpeed and Swift offer image optimization in their free version. LiteSpeed outruns everyone on its own servers. It felt definitely faster to the eye for both first and repeat visits.

Transients Cleanup and Database Cleanup help clear the temporarily needed info.

Final words

To find the idea caching plugins for WordPress really depends on your site server environment, your frequent visitors and also your tech knowledge. While W3 Total Cache is best for skilful developers, WP Rocket is cool for clients eyes, Swift is very much recommended for general webmasters with conventional requirements.

If you have any caching experience you wish to share, please leave a message. We’re all ears.

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10+ Best Email Marketing WordPress Plugins

As WordPress is the most popular open-source content management systems globally, there are thousands of plugins available. Regardless of the type of plugins you are searching, from pop-up creators to online forms design, you can surely find it. 

Email marketing plugins for WordPress create a very competitive market. As more companies focus on their email marketing strategy, SaaS companies are always bringing something new.

This is a list of the best email marketing WordPress plugins that will help you grow your business and design a better strategy.

1. Pabbly Email Marketing

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Pabbly Email Marketing is not a WordPress plugin but a complete bulk emailing software that can very easily be integrated with WordPress websites. It offers a very high email deliverability rate of 99%. Further, this software provides unlimited access to its complete features like an automatic follow-up, autoresponders, advanced email tracking, subscription forms, etc in the basic plan itself.

Importantly, it is one of the very few email marketing services which has its own in-built SMTP server. It also allows connecting unlimited external delivery engines like Aweber, Pepipost, etc. One very useful feature that it offers is SMTP routing which comes in handy for bulk emailing. Using SMTP routing, you can distribute your campaign in smaller slots of subscribers and send them via different SMTPs rather than sending them to the complete list via a single SMTP. This lowers the bounce rate and spamming of your emails, also increases their deliverability.

Unlike the other email service providers which offer marketing automation feature in their higher plans, Pabbly Email Marketing provides it in the basic plan itself. Some of its other useful features include easy to use interface, numerous pre-built templates, subscription forms, MX cleaner, and list segmentation. 

2. Growmatik

growmatik-All-in-one-Personalized-Marketing-Automation-for-WordPress-WooCommerce

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Growmatik is a marketing automation solution for WordPress that utilizes user types and behavior to personalize your message across all touchpoints (website content, email and popup). Think of it as the meeting point between personalization, marketing and automation in WordPress.

Growmatik uncovers your shop funnels and segments users based on more than 50 different attributes and behavioral patterns across their journey on the website so you can automatically deliver personalized emails, popups and website content to each segment.

What’s new about Growmatik is that it unifies all the tools you need to deliver your message across three channels without the need to use different tools for email marketing, lead generation/popup, and web page personalization.

With Growmatik’s free plan you can send 10,000 emails, manage 2000 subscribers and personalize your website for 10,000 visits every month.

3. Moosend

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Moosend is one of the most upcoming free email marketing services, allowing you to easily use up-to-date features, tools, forms, and designs for everything you need. This website tracking plugin informs you of how your website visitors act.

By installing the Moosend Plugin, you can automatically track your page views, the abandoned carts, and the successful purchases. These will help you to improve your marketing and sales funnel, add visitors/users to a targeted workflow of communication. Also, you can add tags to your customers for personalized thank-you emails.

Based on their actions, you can create personalized product recommendations in your email campaigns and track down every new customer. Then, automatically, their personal information will be in your emailing list. If you wish to improve your tracking strategy, you can combine it with another lead generating software, like Clickfunnels or Leadpages.

4. Optinly

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Optinly is one of the most common lead generation tools that is being used by both websites and eCommerce stores to build their email lists with ease. What makes Optinly special is its new approach to building email/lead capturing forms. Optinly allows you to choose from existing marketing goals that help businesses drive both leads and conversions. Backed by relevant lead capturing templates, you can sign up and set your campaigns live in no time. 

Optinly comes with an inbuilt WYSIWYG editor that helps you customize the lead capturing forms. Also, all pre-existing forms are mobile responsive. You can trigger email capturing forms to visitors at the right moment using advanced triggering options. 

What’s super cool about Optinly is, it’s forever free version comes with spin the wheel lead generation forms and you can integrate with multiple ESPs. When you start using the free version, you get access to Optinly’s premium features free for the first 14 days. 

Optinly is power-packed and way cheaper when compared with other lead generation tools. And certain features like geo-location targeting, A/B testing will be introduced soon enough by Optinly.

5. MailPoet

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MailPoet is an email marketing plugin, which was launched to operate as a WordPress plugin. More specifically, it is ideal to create, send newsletters and communicate with your subscribers. The best part of MailPoet is that you can create everything in your WordPress dashboard, and not go back and forth.

With MailPoet, you can use automated email campaigns or create manually everything you dream for. To better optimize and improve your actions, MailPoet offers basic data analytics for up to 2.000 subscribers, even for a free account.

However, MailPoet has some drawbacks, as well. The main concern, while using MailPoet, is that it offers limited opt-in style forms, allowing you limited freedom to design your own.

It has received a 4.6/5 star-rating in WordPress reviews and is considered one of the leading services in the market.

6. Sumo

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Sumo includes different tools that can be integrated with your WordPress website, in order to enhance your marketing strategy. With features including heat maps, scroll boxes, and smart bars, these are free tools that you can use both in the free and premium account. 

The best part about the Sumo plugin is that it includes many tools that can replace individual plugins, and use it for many purposes. The pop-ups provided are great and improve your email list acquisition, while there are many guides on how to use everything about Sumo.

However, there are some things to consider with Sumo. While using its free version, then everything you use will be “branded”, requiring you going premium to be brand-free. This leads to the relatively expensive price of its premium option, compared to other similar services.

7. OptinMonster 

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OptinMonster is considered as one of the best lead generation services that any company can use. But this is not good enough, as they improve its features constantly.  

The user interface of OptinMonster, regardless if you use it for WordPress websites or any other, is very friendly and simple. Also, it includes mobile-responsive forms, success templates after a positive form interaction, the use of audio-visual effects when loading the form.

The main concern with OptinMonster is that you cannot use its plugin unless you have a paid account activated. So, as far as you wish to try for free the OptinMonster plugin, you shouldn’t go through the process.

However, if you are not in a budget restriction, then OptinMonster can provide you everything you need. Create a long subscribers’ list and boost your lead generation.

8. SendinBlue 

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SendinBlue is a complete email marketing service, which works wonders. It’s WordPress plugin allowing more than enough to optimize and improve your email marketing strategy. It works as a connection between your WordPress website and the services of SendinBlue.

It offers its users segmentation, personalization, and automation features to increase the output of every email marketing campaign. Also, you can integrate a GDPR compliance checkbox to ensure your compliance with the legal provisions.

SendinBlue, however, still experiences a few email deliverability problems, the learning curve is a bit complicated, and allows few integrations in your WordPress hosted website.

It is considered as one of the leading services in the EU and enjoys a 4.4 /5 star rating.

9. Newsletter 

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Newsletter is exactly what it’s name says that it is. It’s a newsletter, email marketing service that integrates as a plugin for your WordPress site. 

It has a drag-and-drop composer, which helps you to create any kind of newsletter campaign you wish for. If you buy the premium version of the plugin, you receive extra features and support, which is not the case in the free version.

It is compatible with every SMTP plugin, ensures GDPR compliance with a double check-box, and provides unlimited subscribers, with statistics about them.

Even though Newsletter is a great plugin, it should be easier for people to use text versions for automated emails, activation and registration emails.

10. MC4WP: MailChimp for WordPress 

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Of course, MailChimp would be included in a list about WordPress email marketing plugins!

The MailChimp for WordPress plugin allows you to connect it with your MailChimp account easily, without any difficulties. This plugin offers a variety of features and can be integrated with other plugins, ideal for developers. 

MailChimp offers many email templates, which are mobile-friendly, great email campaigns choice, while being able to schedule your email campaigns with suggested sending time for improved rates.

On the other hand, there are a few issues, regarding MailChimp. The design options are somehow limited and hard-to-use, and the whole structure of all processes is complicated and not intuitive.

11. Mailster 

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Mailster is used by over 20.000 users, allowing them to take advantage of its features to create, manage and send newsletter campaigns to your subscribers. Its pricing is its main selling point, as it charges a one-kind fee, which doesn’t change, based on the amount of emails you send.

Mailster provides great statistics, data collection and analysis, which come in handy to evaluate and redesign your email campaigns. For example, you can find information about how many people have opened your newsletter, where your subscribers clicked URL-wise. 

More specifically, it allows you to micromanage your subscribers’ list by giving them an individual status, and send special offers to people who are engaged and interested in your content.

On the other hand, Mailster offers a small variety of templates and you may need to buy new ones to have a greater variety. Also, it has some bugging issues, when it comes to SMTP configurations, and the main issue is that it licences the use of the paid subscription for one site. So if you are a company/business that runs multiple sites, you might consider using another plugin.

12. ThriveLeads 

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ThriveLeads is a WordPress plugin to build a proper emailing list and do your email marketing campaigns justice. However, ThriveLeads is not an all-in-one email marketing service, so you cannot send emails through this plugin. But what it does is simplifying and improving your email acquisition strategy.

It offers a very elegant variety of forms and pop-ups to engage the visitors and collect their email addresses. At the same time, it has a great A/B testing option to see what works better for your site, with detail-oriented, precise analytics and data to evaluate your list building efforts.

The negative part of ThriveLeads is its learning curve; it can be complicated and tricky, with many terms that are not clear to what they refer to. Also, as it is mentioned in most of the critiques, ThriveLeads is not the best option if you run multiple sites, as it is centralized and can be confusing.

Final Thoughts

To sum up, there is a wide range of email marketing plugins that you can use for your WordPress website. Based on your company’s size, subscribers’ list, goals, and budget, you can install different plugins to make your business grow and reach all your goals.

As time passes, more and more things change in the digital marketing world, which means that all plugins will change and offer different, improved, and new features.

The best option is to always research, analyze, and read the latest developments, and see which plugin is more suitable for your goals. Contact any company that seems more suitable, arrange a Skype call, and discuss any questions, hesitations you may have.

Let me know what you think about these plugins, which ones have you used, and what would you suggest, based on your experience.

Guest Author

Christoforos Zafeiris works as the SEO Copywriter for the email marketing software company Moosend. He has always been eager to change the narrative and influence trends with his words; thus, copywriting is the only natural choice for him. Besides that, he has been an enthusiast of human communication, long walks, and emotional storytelling.

 

10 WordPress Marketing Plugins to Help You Earn More

With over 55,000 plugins available on WordPress today, how do you know what’s right for your business? You want to earn more, and you know some plugins can help you do it, but where do you start? Since nobody has time to review all the possible plugins for WordPress to find the best options, we’ve done the heavy lifting for you.

It’s time to welcome a new year of earning more. Are you ready to work smarter not harder? Then try these WordPress marketing plugins that streamline your marketing so you can earn more profit.

1. Pabbly Subscription Billing

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If you run any kind of online business or provide paid online services than effectively managing and collecting payments from your customers becomes very crucial.

Pabbly Subscription Billing is a complete software (not a WordPress plugin) that lets you generate unlimited revenue by effortlessly managing recurring and one-time payments in a single dashboard.

With this valuable subscription management application, you can create limitless products & plans, add unlimited customers to collect unlimited payments through the checkout pages. Plus, this software does not charge any extra amount on your earned revenue and there is no per-transaction fee as well.

This is the only subscription billing service that comes with an inbuilt affiliate module using which you can manage affiliates in a hassle-free manner. Furthermore, with it, you can easily manage taxes, create coupons and offer a discount to your customers as well.

2. WP Forms

wpforms

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First and foremost, you need a simple way for leads to contact you. If your users can’t find an easy to use a contact form, they’ll likely just skip to a competitor. One mistake a lot of new businesses make is only listing an email address as a point of contact. While this is still a smart option, it shouldn’t be the primary way for most casual leads to gain contact with your business.

Instead, use WP Forms. This plugin is a simple drag-and-drop form builder that makes it simple to build quality, easy forms that work. When a user fills out the form, you’ll get an instant notification to your inbox. There are even added features like uploadable documents, HTML, and more. If you still don’t have a contact form, now’s the time to build one.

3. Defender

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Next, you need to make sure your marketing is secure. Your website might be at risk from attack by a hacker. The leading WordPress website management provider recommends using Defender.

Defender is a WordPress plugin that fights malicious bots, brute force attacks, and more through security scans, reports, and 2-factor authentication. If you’re running an online business today, you can’t afford not to take your security seriously. Download Defender and gain some peace of mind.

4. Yoast SEO

yoast seo

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SEO isn’t just for big-name businesses. SEO or Search Engine Optimization helps you get your content in front of the right audience. The good news is, thanks to Yoast SEO, you don’t need any advanced development skills to drive traffic with SEO.

With free, easy-to-use tools, Yoast helps you build a website made for both humans and search engines. Some key features include keyword optimization, readability check, and structured data. SEO is no longer optional, so make sure you’re creating a website people can actually find.

If despite everything, you would prefer to try something other than Yoast, or you simply want to explore more options, you can rejoice. The web is swimming with both free and premium SEO WordPress plugins that are waiting for you to test them out.

5. NinjaTeam Facebook Messenger for WordPress (Live Chat version)

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Along with your contact form, you need fast ways for potential customers to get their questions answered. While many people are turning to Chatbots, the easiest way to jump on this trend is with Facebook Messenger. The NinjaTeam Facebook Messenger for WordPress (Live Chat Version) plugin adds an easy to use Facebook Messenger button to your website so customers can quickly get questions answered.

6. OptinMonster

optinmonster

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To boost your email marketing, use OptinMonster on your website. This plugin is a powerful conversion optimization tool that helps you build more leads with less work. It’s perfect for businesses of all types, and it will grow your email list virtually overnight.

With customizable popups, page sliders, and on-page signup forms, you’ll never lose a warm lead again. Your customers want to hear more from you. Give them a chance to join your email list that they won’t overlook.

Let’s take a look at the cheapest email marketing software to boost your business.

7. Ninja Popups for WordPress

ninja-popups

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The next useful plugin in today’s list is Ninja Popups which is a swiss army knife to help create popups on your website for the purpose of increasing followers and boosting revenues with various items like newsletter subscriptions, recommended or related items, and much more.

Popups are an outstanding approach to catch viewers’ attention and Ninja Popups is doing a pretty good job. This is a powerful tool for your website to attract a great deal of visitors every day with endless great possibilities such as special deals, discounts, or coupon codes. Plus, it’s fully customizable that are mobile-friendly user interface, translatable and so forth.

8. Easy Social Share Buttons for WordPress

easy social sharing buttons

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Social networks are vitally important in these days, right?

If we talk about marketing, we need to mention involvement across all business channels, including social networks because these will help grow clients’ relationship and engagement through social community. That’s where Easy Social Share Buttons for WordPress comes to everything easier at hand.

This plugin is a great social media plugin that provides high possibilities for sharing, allowing your clients to share content on more than 40 social networds, including a great deal of mobile-sharing options because the demand for mobile-friendly apps or websites is rapidly growing today.

Plus, Easy Social Buttons goes with 31 beautiful templates for social sharing options alongside with stunning button options that allow you to take full control of your social media integration.

9. AdRotate

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You website is growing with a great volume of traffic and now you are looking for approaches to monetize it, but you do not know how to make it realistic.

There are actually a great number of different ways to make your dreams come true, putting banner ads is one of them, for example. But, with AdRotate that we are going to introduce today, it will enormously save your time, energy and any inconvenience and make your process easy as a piece of cake.

This great marketing plugin allows you to connect with advertisers without doing much work. All they need to do is basically create an account, add creatives and voila, it’s done. It works with ad servers such as; Media.net, Google AdSense, Bing, Amazon, Blind Ferret, DFP, Doubleclick and most other referrer/ad servers.

This marketing plugin is also compatible with many popular plugins such as JetPack, WooCommerce, bbPress, etc. If you are ready to add banners to your page, let’s give AdRotate a shot today!

10. ModelTheme Black Friday

blackfriday

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Are you running an e-commerce store? And you’ve got no idea to boost sales in some special occasions like Black Friday, Christmas or New Year. With ModelTheme Black Friday, things are a whole lot easier.

Any types of sale you’re running on your eCommerce platform, you can also do it with ModelTheme Black Friday. This wonderful marketing plugin offers an easy-to-use interface that is pretty comprehensible and transparent, yet also ideal for professionals.

This plugin is fully customizable. You can set up your own campaign timing, create custom headers or upload an eye-catching background and insert a catchy caption to grab more visitors’ attention. By doing this, you will have a full control of customization in the upcoming special events throughout the year.

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Be well-prepared for the next sale and kick it off like a pro.

Utilizing the Best of WordPress

As you can see, WordPress has a lot of add-on plugins that really bring the experience up a notch. Whether you’re building an online business or an ecommerce store, you need a way to market to your prospective customers. With so many different options for online marketing, it’s hard to know where to spend your money and time.

This list does that hard work for you. These are the best tools for increasing search engine rankings, boosting your email list, and connecting with customers. Your marketing has never been more successful. Try these for yourself to see just how quickly they lead to more profit for your business.